May 19, 2016

Vodafone UK customers with Android devices can now more easily pay for content in the Google Play Store, such as apps, games, music, films, TV shows and e-books, by charging it directly to their monthly phone bill or using their prepaid credit.

From today, customers using Vodafone’s Charge to Bill service will also receive discounts of 90% on a number popular apps and games, with the offer running until October 2016. Google Play with Vodafone Charge to Bill is available to customers with Android devices OS version 2.2 and above. Customers wishing to take advantage of this offer need to go to the ‘Redeem’ menu in Google Play Store and enter the code ‘VodafoneApps’ on their Android device.

Vodafone Charge to Bill is a secure way for customers to pay for digital content without the need to navigate lengthy registration processes or having to disclose credit card details and PINs. Once registered on Google Play, customers can make really quick purchases up to the value of £30 and select the Vodafone Charge to Bill option at checkout. If a customer has already purchased content using their credit card, they can easily make the next purchase via Vodafone Charge to Bill, and for peace of mind, they will receive a text receipt after every purchase.

David James, Head of Commercial Marketing, Vodafone UK, said: “Vodafone Charge to Bill is an easy, fast and reliable way for customers to pay for digital content and services from their mobile phone.

“We are delighted that our Charge to Bill service now includes Google Play Store, which joins a range of leading content providers such as Spotify Premium, Sky Sports Mobile TV, Sony Playstation and Facebook as well as Vodafone’s own breaking news and sport alert services. Charge to Bill is a key part of our entertainment strategy, connecting leading content partners with Vodafone customers.”

About Google Play
Google Play gives you one place to find, enjoy and share your favorite entertainment, from apps to movies, music, books and more, on the web or any device. The Play store has more than 1 million apps (free and priced) and 1 billion active users in 190+ countries around the world.



Vodafone UK Media Relations
01635 693 693

About Vodafone UK

Vodafone UK is part of Vodafone Group, one of the world’s largest telecommunications companies, and provides a range of services including voice, messaging, data and fixed communications. Vodafone Group has mobile operations in 25 countries, partners with mobile networks in 46 more, and has fixed broadband operations in 18 markets. As of 31 March 2018, Vodafone Group had 535.8 million mobile customers and 19.7 million fixed broadband customers, including India and all of the customers in Vodafone’s joint ventures and associates. For more information about Vodafone UK, please visit:

Vodafone UK partners with businesses of all sizes – from start-ups and small businesses to the largest corporates and the public sector. The company has worked with UK businesses for over 30 years, starting out as a mobile provider and becoming one of the UK’s leading total communications partners. It provides a range of voice and data services, secure communications infrastructure, fixed and contact centre capability, and unified communications, and was the first mobile phone operator to offer a truly converged service for fixed and mobile.

Vodafone UK

Vodafone House, The Connection, Newbury, Berkshire RG14 2FN, England

Vodafone UK Media Relations

Telephone: +44 (0) 1635 693 693Twitter: @VodafoneUKNews

Vodafone Limited

Registered Office: Vodafone House, The Connection, Newbury, Berkshire RG14 2FN
Registered in England No: 1471587