November 2, 2016

Vodafone UK’s Christmas 2016 advert has arrived and is available to watch across YouTube, Twitter and TV.


It’s a snowy Christmas Eve and the three Vodafone guys are meeting with friends, family and loved ones to celebrate – a tradition they’ve held for many years where they all come together at a picturesque cosy village pub to catch-up over a few festive mince pies.  There’s lots for them to celebrate, the last time the three were together was when they unveiled the end of home broadband line rental charges and there’s introduction of a new character, a girlfriend!


Sadly, one is stranded halfway across the country on a broken down coach.  Not letting the distance stop their fun, they use video calling across Vodafone’s even bigger and better network to bring them together and enjoy an enthusiastic game of charades whilst located in different postcodes.  In a heart-warming scene, friends, family and even some of the locals at the pub come together to re-enact the charades and there’s even a magical moment with a dog called Dodger that really brings the game to life.


The advert, which premiered during The Price of Britain Awards last night on ITV1 can also be viewed on the Vodafone UK YouTube channel, here:].  In addition, Vodafone will be using ‘First View’ on Twitter to launch the new advert and campaign for 24 hours across Twitter.


Bilge Ciftci, Head of Brand at Vodafone UK said; “Our Christmas advert demonstrates the importance of our network in bringing people closer to their loved ones at Christmas, whilst perfectly capturing the nation’s mood at this magical time of year.”


The advert was created and developed by Grey London and features the track I Feel Free by Cream.  The pub featured in the advert is The George and Dragon in Long Hanborough near Oxford and the snow setting was created by Snow Business who also supply the sets for Game of Thrones.



– ends –

Notes to editors:

Vodafone Christmas TVC credits:


Grey London


Executive creative director

Nick Rowland



Mark McCall

Richard Dorey

Jonathan Rands

Alex Tizard


Managing Partner

Eleni Sarla

Nathan Gainford


Group Business Director

Clare Jones


Business Director

Sophie Fredheim


Account Director

Louise Rutherford


Account Executive

Frank Amponsah-antwi

Alice Barnes


Planning Director

Amy Gilmore


Senior Planner

Sarah Oberman



Marcus Eley


Assistant Producer

Fritha Dickie


Production Company

Another Film Company


Director/Director of photography

Steve Reeves



Scott Crane



Tim Marshal


Post production



Vodafone UK Media Relations
01635 693 693

About Vodafone UK

Vodafone UK is part of Vodafone Group, one of the world’s largest telecommunications companies, and provides a range of services including voice, messaging, data and fixed communications. Vodafone Group has mobile operations in 25 countries, partners with mobile networks in 46 more, and has fixed broadband operations in 18 markets. As of 31 March 2018, Vodafone Group had 535.8 million mobile customers and 19.7 million fixed broadband customers, including India and all of the customers in Vodafone’s joint ventures and associates. For more information about Vodafone UK, please visit:

Vodafone UK partners with businesses of all sizes – from start-ups and small businesses to the largest corporates and the public sector. The company has worked with UK businesses for over 30 years, starting out as a mobile provider and becoming one of the UK’s leading total communications partners. It provides a range of voice and data services, secure communications infrastructure, fixed and contact centre capability, and unified communications, and was the first mobile phone operator to offer a truly converged service for fixed and mobile.

Vodafone UK

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Vodafone UK Media Relations

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Vodafone Limited

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