VODAFONE CUSTOMERS PROTECTED FROM 100 MILLION NUISANCE CALLS
Vodafone UK has blocked more than 100 million nuisance calls in the six months since it introduced new barring technology across its mobile network, it announced today.
The technology, pioneered by Vodafone, blocks bulk nuisance, scam and fraudulent calls from entering its network before they reach its customers. Customers do not need to do anything and will be unaware a call has been blocked since the system works discreetly.
The majority of calls blocked relate to false PPI offers and accident claims, missed call scams, or expensive numbers to ring for bogus offers and prizes. While customers may still receive some unwanted calls, Vodafone is committed to preventing the majority of scam calls from terminating on its network.
Glafkos Persianis, Commercial Director at Vodafone UK, said: “Our focus is on liberating our customers from the stress of unwanted or fraudulent calls. This system and the vigilance of the expert team, which runs it, is a great example of that ethos in action. We have also shared our intelligence with industry bodies and the regulator in a bid to create a united front against the sophisticated criminal gangs behind the scams.”
Nuisance or scam calls are typically generated from dialer machines capable of making thousands of simultaneous call attempts per second to vast quantities of mobile numbers across the industry. Vodafone prevents up to two million automated calls from getting through to customers on a daily basis and has blocked nearly 65,000 individual telephone numbers from which the nuisance calls originate.
In addition to blocking fraudulent calls, Vodafone UK runs a nuisance call bureau to work with customers to prevent unwanted or threatening calls.
The company is also a member of the Internet Watch Foundation (IWF), which closes down illegal web sites, and was the first telecommunications company to receive the Telephone Preference Service (TPS) Assured accreditation from the DMA for adhering to telemarketing best practice.
Rachel Aldighieri, MD at the DMA, added: “The rogue companies that serially make these types of nuisance and scam calls are the bane of consumers’ lives, and we applaud Vodafone’s proactive efforts to protect its customers. By achieving TPS Assured accreditation last year, Vodafone also demonstrates its commitment to its customers by reaching for the highest possible standards in its own telemarketing.”
About Vodafone UK
Vodafone is one of the world’s largest telecommunications companies and provides a range of services including voice, messaging, data and fixed communications. Vodafone has mobile operations in 26 countries, partners with mobile networks in 49 more, and fixed broadband operations in 17 markets. As of 30 September 2016, Vodafone had 470 million mobile customers and 14 million fixed broadband customers. For more information, please visit: www.vodafone.com.
Vodafone UK partners with businesses of all sizes - from start-ups and small businesses to the largest corporates and the public sector. The company has worked with UK businesses for over 30 years, starting out as a mobile provider and becoming one of the UK’s leading total communications partners. It provides a range of voice and data services, secure communications infrastructure, fixed and call centre capability, unified communications and was the first mobile phone operator to offer a truly converged service for fixed and mobile.
Vodafone is currently spending around £1 billion on its network and services across the UK following a similar amount spent last year. This includes £200 million on its network in London, the introduction of its 4G service to more than 915 cities and towns, as well as thousands of smaller communities whilst also making network improvements across its UK 3G network. Meanwhile, The Vodafone Rural Open Sure Signal programme is also aiming to bring 3G coverage for the first time to 100 remote communities across the UK.
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